Marketing - Product Manager (M/W/D)

IT, Fulltime - Home based 

Flen Health is an international family-owned company with ambitious growth plans in the pharmaceutical and medical device markets. We have a range of products for wound and skin care, several new products in the pipeline and research cooperation agreements in Europe and the USA.

At Flen Health, we focus on people with topical inflammatory and infectious diseases.  Our vision is to shape a world, where wounds and skin disorders do not stop patients from living the life they love by developing innovative technologies and distributing them across the globe.

At Flen Health, we expect you to show grit, take ownership of your initiatives, and go for it, and we guarantee that you will then appreciate the result of your work, whether individually, as a team or companywide. As an intrapreneur, you will enjoy working in a multicultural diverse environment where trust and open communication are key, and where a positive can-do attitude drives sustainable growth. We offer a flexible working ecosystem, enthusiastic colleagues, and an attractive remuneration package.

We are looking for a Product Manager for an immediate start to reinforce our Marketing Department. This is a permanent full-time position home-based in Italy. As Product Manager for the Italian market, you will report to the Head of Commercial Operations and you will have a key role in driving the success of our wound care business. You will be responsible for developing and executing marketing strategies that effectively promote our products to the target audience, generate demand, and increase sales.  You will also be responsible for coordinating and executing marketing campaigns, events, and other promotional activities that drive awareness and demand for our products.

This position will suit you perfectly if you have a taste for innovation and the desire to make things happen.

What we offer:

• Excellent working conditions
• An innovative and inspiring work environment within an international working context
• Independent project work & responsibilities within a professional team
• Career prospects
• Learning and development opportunities
• Competitive remuneration according to experience 

Your responsibilities:

• You will act as a real business partner for the sales team to build a strong pipeline of opportunities
• As a commercial resource in the marketing process, you will make recommendations on the progress of new projects based on the business case
• In close collaboration with R&D and the supply chain departments, you will ensure a high success rate in bringing new products to market
• You will manage the product throughout its lifecycle, this includes gathering and prioritizing product, and customer requirements, and defining the product vision
• You will define and execute all marketing materials, advertising, promotion plans, and communications activities
• You will maintain comprehensive knowledge and understanding of the current competitive environment and industry trends
• You will analyze and report on the performance of the brands and assess the ROI of marketing activities monthly
• You will lead the media agency briefing based on an approved yearly marketing plan, agreed brand strategy and budget, and follow the day-to-day work
• You will prepare and give presentations to internal and external target groups (e.g., training the sales group on marketing material)
• You will manage KOLs in the markets for which you are accountable

Your qualifications & experience:

• You hold a bachelor's or a master's degree in marketing, science or business administration
• You can demonstrate at least 5 years of experience in a similar role, ideally within the wound care market
• Previous professional activity in the acute care and home care segment for medical devices is required
• You are an Italian native speaker and fluent in English (written and verbal)
• You are customer-oriented: you can explore the client's needs by carrying out market analysis and by being out in the field
• You have good planning and organization skills
• You have an innovative and entrepreneurial spirit and are eager to implement and take ownership of new projects.
• You are familiar with digital marketing trends
• You have strong verbal and written communication skills with the ability to effectively communicate at multiple levels in the organization
• You are willing to travel, including overnight stays (40%)